The Google Analytics Cookies Shift: Are You Ready?
Early in May 2025, Google shifted the format of GA4's session-related cookies from the familiar GS1 [...]
Ad Waste: The Silent Budget Killer
Let's face it, nobody likes waste – especially when it's draining your marketing budget. The harsh [...]
Are Your Facebook Lookalike Audiences Falling Flat?
Lookalike audiences on Facebook can be a powerful tool to reach potential customers who share similarities [...]
How to Keep Your Customers Coming Back
While attracting new customers is great, creating loyal customers should be your ultimate goal. Did you [...]
The Dealership Advantage: Why Customer Retention Is King
In the car business, it's easy to get caught up in the excitement of chasing new [...]
Bring More Sales-Ready Leads to Your Dealership
The competition in the world of automotive sales has never been higher, so high-quality leads are [...]
Chumney & Associates Earns 2024 Premier Partner Status with Google Partners Program!
We wanted to bring you the exciting news that Chumney & Associates has just become a [...]
Streaming News: Navigating Advertising in a Political Year
Election years are a time of great political engagement. People are more likely to be paying [...]
Affected by Google’s August 2023 Core Update? Don’t Panic!
Google launched its second core update of 2023 during the second half of August. As is [...]
Marketing to the Next Generation of Car Buyers
As we look toward marketing to the next generation of car buyers, what do we think [...]